The top is the site map.  You can point any words and phrases that you are interested in, and then subtitles will appear.  

This section shows you images of Japan that you might be interested in. From the next page, detail information will be shown. 

They are the national flag, the name of the country, the national flower, the Imperial family and its family crest,  the national anthem,  Religion of the people, sensitivity of nature and Japanese culture.